Short Bio

For me, product leadership has always been about choices: where to play, how to win, and what to ignore. Over the past 25+ years, I’ve helped B2B SaaS startups make those choices with conviction, turning uncertainty into focus, and focus into revenue.

I’ve scaled companies from single-digit ARR to $100M+, built durable product orgs across the U.S. and Europe, and led teams through IPOs and acquisitions. Along the way, I’ve learned that clarity, not frameworks, is what moves organizations forward.

Recognized as one of the Top 25 Product Executives, I now bring Silicon Valley-proven product leadership to founders and investors worldwide. Today, I’m based in Lisbon, Portugal, working with teams who want product to be their growth engine, not a cost center.

Beyond the work, I mentor rising product leaders, guest on podcasts, and speak globally about strategy, leadership, and AI. And when I’m not doing that, you’ll usually find me with family, traveling, or on the padel court.

Recognition & Media

• Top 25 Product Executives award recipient.

• Featured speaker: ProductCon, UT Austin, WMF AI Festival, Mind the Product podcast.

• Press mentions in industry outlets.

Principles

• Strategy before slides — clarity beats frameworks.

• Decisions create value — velocity matters more than volume.

• Teams > features — great product orgs outlast roadmaps.

• Revenue is the scoreboard — impact measured in outcomes, not outputs.